Tips for selling your home during holidays
The popular belief is that the holiday season from November through January is the worst possible time to put a home on the market. However, that is not always the case. If you know and follow all the tips for selling your home during the holidays, you can still make a great deal.
There are a few reasons for this. First of all, there’s less inventory in the housing market during these months. Therefore, your home will easily stand out among what’s available. Also, the homebuyers looking for something to buy in this period are typically far more serious.
Learn how to increase the value of your home, make it inviting, open it up to potential buyers, and you might make the sale of your lifetime. Here are the tips you should follow.
Stage your home for the holidays
If you’re wondering if you should decorate your home during the holidays despite trying to sell it, the answer is yes. In fact, the question you should ask is how extensively you need to do it.
Accumulating stuff happens to all homeowners, no matter if it’s on purpose or not. Therefore, all the chances are that you have lots of holiday decorations ready to go. Wake your inner designer or stager and do your best when it comes to decorating. Of course, make sure not to draw attention away from your home’s best-selling features.
Picture it this way, whatever sold you on your home when you bought it will probably do the same for the next owners. Don’t overdo it and pack your living room full of snow globes. The idea here is to accentuate your home, not to bury it in the decorations.
Also, it’s crucial to keep your house clutter-free and pristine during this period. If you’re not sure how you can do this, read our guide on how to maintain a clean home. It will help you for sure.
Price your home properly
If you’re working with an agent, you’ll most likely develop a pricing strategy together. It will be based on comparable homes in the area, the market situation, and housing demand. Multiple variables go into pricing your home. However, there are still a few tricks that can help you attract some attention.
Price it competitively
If your home looks pretty much the same as all the others on the market, a lower price will definitely help draw in more traffic. On the other hand, if your house has something that others don’t, you can price it based on the increased value it carries.
Here, we’re talking about things like more acreage, a bigger garage, or a swimming pool. These features are considered a bonus, and you shouldn’t give them away for free.
Use strategic price points
One example can easily explain strategic price points. You must have noticed that in all grocery stores, almost all prices end in .99, such as £2.99 or £5.99. This simple trick makes the cost of something appear lower than it really is.
And since this tactic actually works, it found its way onto the list of tips for selling your home during holidays. For instance, if you want your home to sell for £500,000, put it out for £499,000. You’ll probably have much more luck.
Keep your property safe for buyers
There’s more than one way in which your potential buyers can be endangered these days. For starters, outside temperatures will be below freezing. Therefore, you can expect your driveway and walking paths to be blanketed in snow and ice. Additionally, icicles hanging from gutters can seriously hurt someone if they fall. Here, you’ll have to be proactive. Take that snow shovel and start clearing a path.
Unfortunately, this holiday season, you have one more thing to think about. Yes, we’re talking about the COVID-19 pandemic. Similar to how you will follow the protocols imposed by the pandemic when the time comes for moving, you need to do the same while showing the house. Keep your distance, wear a mask, leave plenty of hand sanitizers lying around, and you’ll be just fine.
Turn on the lights
To complement the looks of your home, you want to make it bright. Make sure to turn on all the lights in your house during open house days. This is even more important if someone is interested in buying your home from overseas. It’s the darkest time of the year outside, but it doesn’t have to look and feel the same way inside your home.
This presents an excellent opportunity to replace all the light bulbs and switches that aren’t working. If you want to go a step further, make all your interior lighting the same color temperature. Soft white will work the best as it brightens the rooms, but it won’t give you that institutional feel that we all run away from.
Professional real estate photos are a must-have
Getting professional real estate photos taken is the best thing you can do for your house in terms of marketing. This is one of the tips you can’t forget about. Not only will it help sell your home faster, but you can also expect to get more money for it.
It’s important to mention that these photos should be taken before you put up all the holiday decorations. Failing to do so will create a time-stamp of your home, and that’s something you want to avoid.
The new year is just around the corner
The holidays are stressful enough even without listing your home for sale. There are all the gifts you have to buy, dinners to prepare, and relatives to entertain. Try not to put too much weight on yourself. You’ll have the best chances possible if you follow all the tips for selling your home during the holidays. However, even if you don’t do it, there’s always next year. And luckily, it is only a few days away.